The Rise of the Non-Technical Founder
This is MISSION, a weekly newsletter for those who don’t just point out problems—they build solutions.
BUILD DIFFERENT
How Accrue Savings Disrupted BNPL
Picture this: you're an ambitious entrepreneur with a brilliant idea to transform the world of online shopping. You want to empower consumers to save for their purchases instead of burying them in debt. You've even got a catchy name for it, "Save Now, Pay Later," which turns the idea of BNPL on its head.
In the latest episode of Build Different, we look at the rise of Accrue Savings:
NYC & VIRTUAL EVENTS
RSVP: A.Team Generative AI Summit
Are you fascinated by the future of generative AI?
On May 8th from 4-8 pm, we're bringing together some of the world’s top AI experts for an exclusive Generative AI Summit, and we'd love for you to be a part of it.
The Summit will feature an impressive lineup of speakers and AI experts from the VC world (M13, Georgian), leading generative AI startups (Baseten, Writer), and Fortune 500 leaders—like the Director of Microsoft’s Autonomous Systems AI. They’ll be revealing how to harness AI's untapped potential, navigate risks, and capitalize on the biggest market opportunities.
The Summit will also feature a hackathon showcase of generative AI prototypes built in partnership between expert A.Teams and enterprise advisors from Fortune 500 leaders, including JP Morgan, AIG, WestRock, and Prudential.
And of course, there will be cocktails and networking with the brightest minds in AI. We’re putting together a very curated guest list of founders, investors, and enterprise change makers. Spots are limited, so RSVP today!
MISSION MUST-READS
- How to Hire Amidst Uncertainty, According to 5 Top VC Partners
- 8 Mistakes I've Made as an Entrepreneur (So Far)
PARTING MEME
The tail you cut was holding the shelf
A SKU that ranks in the tail nationally can be the second-best seller in one retailer's set. Rank the list, cut the tail, and you delist the product that was holding the shelf.
The last unmeasured line item: What revenue leaders keep telling us about trade spend
Trade spend is one of the largest controllable investments in consumer goods, and the people who own it keep telling us they're flying blind on its effectiveness.
Context is king: Getting frontier-grade trend detection out of a cost-efficient model
We ran a global consumer brand's cultural trend detection on the lowest cost model in the family, matched what a frontier model surfaced, and made it consistent enough for a marketing team to act on.